Business Informatics

Business informatics is a discipline uniting economics, economics of digitization, business administration, information technology and concepts of informatics.

Plus: streamline operations and automation
Technology has helped enterprises streamline their processes. This allows enterprises to move faster, resulting in lower costs. An example of a simplified process is the use of a customer relationship management (CRM) tool that helps the sales team clearly see when and what topics they talked about about a potential customer. This automates future correspondence and notes when a customer becomes a customer. When a client becomes a client, notifications are sent to execution centers, and the client can track progress until delivery. This saves time, energy and frustration when trying to find an order that might be stuck in a postal center.

One part of this technology will integrate telephone systems with CRM software so that when a client calls, his account will automatically be updated with a note history. This expands the capabilities of the client, since he no longer needs to explain every detail to the representative.

Plus: helps the workforce
Technology has created a greater mobile workforce than ever imagined. Wireless Internet access and cloud storage allow mobile employees to access company programs, resources and information from anywhere in the world. Many employees work with a smartphone and several downloaded applications, which helps protect business information and streamlines numerous processes.

Technology even helps non-mobile workers. Customers can access information from the Internet; can quickly correspond by e-mail, and can also send large files for signature using electronic signature technology. This saves time and many operations are globalized.